Additional information
UTV Stars Concepts
UTV STARS is the eyes of Bollywood and the elite party circuit.
It captures the imagination and fantasies of the Indian youth giving them the ‘VIP’ backstage pass and premium access
into the lifestyle, lives, parties and the more important ‘After Parties’ of the Indian celebrities.
The concept is built on a massive scale where no Indian channel has gone before.
Admitting it’s primo position the celestial structures envelop the narrative and drive and interact with the stories
being told. The design is cool, sexy and bursting out of it’s seams. Monumental lucid crystalline structures engulf
vignettes of the livestyles desired and aped by all, though seemingly fantastic and lyrical, the worlds will be extremely
tangible and real. To counterbalance the visual superlatives the cast chosen is grounded leaving the viewers
on the edge of fantasy.
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